Project Description

Product Experience Center

Who They Are

Comcast Corporation is an American multinational telecommunications conglomerate and provides services to U.S. residential and commercial customers.

Project Goals

To facilitate an overall sense of product fluency in an open and accessible environment. By giving front-line employees meaningful, hands-on experience with Comcast products and services to become Xfinity Ambassadors.

Project Scope

  • Develop creative concept
  • On-site collateral
  • PEC Playbook
  • Create infographics
  • Branded communications templates

The Results

Comcast employees report:

  • Feeling inspired by Comcast/Xfinity products
  • Being more knowledgeable about Xfinity products and partnerships
  • Planning to utilize the PEC more in pursuit of more knowledge
  • Looking forward to more PEC events