Project Description

Friend MTS

Who They Are

Friend MTS is a leading global provider of platform, channel and content protection services.

From fingerprinting and watermarking to advanced subscriber identification, they offer a full suite of managed services to help Pay-TV operators, rights holders and broadcasters control where their video content flows. They provide protection for live and non-live content across broadcast and OTT.

Friend MTS designs, develops, and delivers end-to-end solutions that secure content from start to finish. A trusted partner to many of the world’s leading broadcasters, operators, and rights-holders—including SKY, Premier League, ViacomCBS, and Univision—our proprietary technologies safeguard the integrity of your content across touchpoints.

Project Goals

  1. Develop a new look for the existing brand through messaging, colors and visual elements.
  2. Create brand guides and templates that can be utilized in social media and paid campaigns.
  3. Introduce new visual elements that create a standout look and separate Friend MTS from the rest of the market.

Project Scope

  • Identity refresh
  • Branded style guide
  • Social media
  • Email campaigns
  • Digital banners
  • Blog posts
  • White papers
  • One sheet
  • Quarterly progress dashboards
  • Playbook
  • Event booths
  • Program development